In July, I was fortunate enough to speak at the New Music Seminar in NYC. The premise of my talk was: "Attrack, Engage, Sell: How to make a band website that rocks", condensing my 15 years of building artist websites into 15 minutes. It was great fun. Since then, I've received a lot of follow up questions so I'd like to revisit and expand on the talk over the next few blog posts.

Before I get into how to make a great artist website, the first question is why? Why have a website at all?

As a musician, you have…